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Middle Eastern Baking Editor
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Mira Selim is Middle Eastern Baking Editor with responsibility for enriched doughs, syrup finishes, and seed-forward toppings.
Her scope includes step photos for shaping, proofing, and syrup application and coordination with photo and video to show timing cues.
She maintains standards for weight measurements, temperature windows, and syrup density and works with product on glossary terms.
Responsibilities include editorial planning, cross-testing for texture goals, and headnotes that provide context without overpromising.
She tracks reader saves and feedback on shaping clarity; external recognition for the vertical is not posted.
Earlier roles included baking development and documentation for festive breads and cookies.
She began in home-baking instruction before joining editorial teams.
Her explainers cover syrup timing, sesame handling, and spice blends used across the region.
