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Elena Petrov is Senior Baking Editor with responsibility for pastry roadmaps, testing standards, and step clarity.
Her scope includes a small team of developers and freelancers, coordination with photography and video for process images, and formatting guidelines for weights, temperatures, and proofing cues.
She manages recurring columns that introduce pantry items and pairs them with approachable recipes, and she maintains labeling standards that help readers shop.
Duties cover editorial planning, copy standards for precision, and collaboration with product on weight-based ingredient lists and timers.
She tracks reader saves, ratings distribution, and comment resolution; platform-specific traffic figures or awards for her section are not listed.
Earlier work included hands-on test kitchen roles and pastry editing with a focus on repeatability and substitutions.
She began in professional pastry production before moving into recipe development and editing.
Her explainers address gluten development, butter temperature control, and steam management for better oven spring.
